Knows Mag | Resources
The premier source for everything small business and startup in Ghana. Advice, insight, profiles and guides for established and aspiring entrepreneurs in Ghana.
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EPIC RESOURCES & TOOLS

PROJECT MANAGEMENT

 

Asana

ASANA

 

Asana is a web and mobile application designed to help teams track their work. This Web-based team collaboration service specializes specifically in workflow management, but it also handles the nitty-gritty of task management. You can use it to keep track of the daily to-dos of work, while also giving employees a more-productive place than email to follow the status of jobs.

Pricing: Free version for up to 15 team and premium $8.33 or less per user per month.

 

VISIT ASANA

 

 

Slack

SLACK

 

Slack is an online social messaging platform for groups that makes communication between yourself and your teammates not only easier, but better. Collaborators can create a team in Slack and then log in to have group or private discussions, share materials and links with one another, or simply banter. All the communication on Slack gets grouped into different Channels, and everything is searchable. Slack works so well as a collaboration tool in business because of its notifications, which are plentiful and customizable.

Pricing: Slack is free to use for as long as you want, and with an unlimited number of people.

 

VISIT SLACK

 

 

Evernote

EVERNOTE

 

When it comes to taking all manner of notes and using them to get work done, Evernote is an indispensable tool. Its magic lies in its flexibility in that you can use it for practically anything, from recording meetings to marking up PDFs to keeping a daily diary. The beauty of it is that You can have this on all of your mobile devices as well as your computer. This award-winning note-taking app allows users to keep track of every note regardless of which device it’s on and each time you add or modify a note it will automatically sync to update the note on all your devices.

Pricing: Free with plans starting at $24.99

 

VISIT EVERNOTE

CLOUD STORAGE

google-drive

GOOGLE DRIVE / GOOGLE DOCS

 

Get access to files anywhere through secure cloud storage and file backup for your photos, videos, files and more with Google Drive. Google Drive is a cloud-based storage and syncing services for creating, editing, saving, and collaborating on documents. You can get up to 15 GB for free, but that includes your Gmail archives as well. Files can be stored and shared with others for collaboration for free.

Pricing: Free with first 15GB

 

VISIT GOOGLE DRIVE

 

 

dropbox

DROPBOX

 

Dropbox is an excellent tool for storing and sharing information. It acts as a cloud backup and can be used to share files and sync data with others. Dropbox is a simple, reliable, full-featured file-syncing and -storage service with support for real-time online document collaboration. It gives you access to your files from nearly anywhere. You can install Dropbox on virtually any computer or mobile device you own, and dozens of other apps support integration with Dropbox, too. Dropbox works simply and effortlessly. It now also supports real-time collaboration for Office Online users, so you and your colleagues can access and edit the same Dropbox file at the same time while seeing one another’s changes appear on the screen as they happen.

Pricing: Free with first 2GB then starts at $9.99/mo for 1TB

 

VISIT DROPBOX

SOCIAL MEDIA

 

Hoot suite

HOOTSUITE

 

Staying current with your social streams—depending on how dedicated you are—can require keeping many, many windows or tabs open simultaneously. That is, if you don’t want to launch a Facebook or Twitter or LinkedIn page every time you want to read or post. Social media dashboard HootSuite has solved that problem nicely, for free. In just a few minutes, you can link to your networks and build a screen that displays up to five of your primary social streams, choosing from Facebook, Twitter, LinkedIn, WordPress, MySpace, Foursquare. Hootsuite’s beauty is its streamlined nature; you can view multiple social networking streams on the screen at the same time without opening new pages.

Pricing: Free with pro plan starting at $8.99 a month

 

VISIT HOOTSUITE

 

 

Crowdfire

CROWDFIRE

 

Crowdfire is the ultimate tool for managing and growing your Instagram & Twitter following. It allows you to see who unfollowed you and unfollow them as well as to see the followers of your competitors or like minded accounts and reach them. It is an instrumental tool in growing your user base.

Pricing: Free and also with paid plans.

 

VISIT CROWDFIRE

 

 

Buffer

BUFFER

 

Buffer is an impressive social publishing platform that’s great for managing presences and tracking basic post-based analytics and presence growth. It allows you to manage your content schedules, allowing you to schedule posts for later and post to all your social networks

Pricing: Free plan with paid plans starting at $10

 

VISIT BUFFER

 

 

Click to Tweet

CLICK TO TWEET

 

Buffer is an impressive social publishing platform that’s great for managing presences and tracking basic post-based analytics and presence growth. It allows you to manage your content schedules, allowing you to schedule posts for later and post to all your social networks

Pricing: Free plan with paid plans starting at $10

 

VISIT CLICK TO TWEET

 

 

Bitty

BIT.LY

 

Buffer is an impressive social publishing platform that’s great for managing presences and tracking basic post-based analytics and presence growth. It allows you to manage your content schedules, allowing you to schedule posts for later and post to all your social networks

Pricing: Free plan with paid plans starting at $10

 

VISIT BITLY

TIME MANAGEMENT

 

ScheduleOnce

SCHEDULE ONCE

 

Schedule once is a Meeting and appointment scheduling software that helps you save time, increase customer satisfaction and be more competitive.

It is essentially a calendar app where you can show your available meeting times in a personalized URL and share that with others. Once accepted, the meeting is added to everyones calendar.

Pricing: Free and paid plans start at $5 a month per user.

 

VISIT SCHEDULE ONCE

GMAIL HACKS

 

Boomerang Gmail

BOOMERANG

 

Boomerang is an extension for Gmail that lets you send emails later, set email reminders, snooze messages, and track emails that you’ve sent. Boomerang essentially makes your emails go out and arrive when you want them to.

Scheduling sending and postponing of incoming emails seem to be the basic staples of the app.

When important but not urgent emails come in, instead of marking it important and forgetting about it until two days later, you simply click a button and you postpone the email for whenever you assume you’ll have time to get to it.

It reappears in your inbox as if it had just arrived. Like hitting the snooze button on incoming email!

Pricing: Free on the basic plan and paid plans start at $4.99 /mo all the way up to $49.99 /mo.

 

VISIT BOOMERANG

 

 

Rapportive

RAPPORTIVE

 

Rapportive is a free tool that shows you everything about your contacts right inside your Gmail inbox, including a profile picture, LinkedIn data, and social media accounts. Rapportive works with Chrome, Firefox, Safari, and Mailplane

Pricing: Free

 

VISIT RAPPORTIVE

 

 

Sidekick by Hubspot

SIDEKICK BY HUBSPOT

 

Rapportive is a free tool that shows you everything about your contacts right inside your Gmail inbox, including a profile picture, LinkedIn data, and social media accounts. Rapportive works with Chrome, Firefox, Safari, and Mailplane

Pricing: Free

 

VISIT SIDEKICK BY HUBSPOT

WEB TOOLS

 

Wordpress

WORDPRESS

 

The #1 Blog Publishing Platform. Free and easily customizable with wonderful support. Our website is built on WordPress. WordPress is the most popular content management system for creating your own website or blog. The software is free to use and infinitely customizable. Choose from thousands of free and premium themes and an extensive library of plugins to create a beautiful and functional website.

Pricing: Free.

 

VISIT WORDPRESS

 

 

Squarespace

SQUARESPACE

 

Squarespace gets you a modern, beautiful, responsive website for desktop and mobile, and it lets you expand to full-scale commerce, too. Great for building blogs, portfolio sites and online stores and you don’t need any coding skills to build. You select a theme and customize it to your needs.

Pricing: Free 14 day trial then $8 a month

 

VISIT SQUARESPACE

 

 

Shopify

SHOPIFY

 

Shopify is a leading online shop builder – it is currently powering over 200,000 online shops and has helped businesses process over $12 billion worth of sales. It is a an all-in-one ecommerce solution that provides everything you need from end to end (minus the product and business know-how) to setup and start selling your product(s) to the world.

Pricing: Sell on Facebook for $9 without an online store with plans for online store ranging from $29 for their basic plan to $179 for their biggest plan.

 

VISIT SHOPIFY

TRACKING

 

Google Analytics

GOOGLE ANALYTICS

 

Google’s free website tracking and analytical tool. A must have for anyone with any type of website. Google Analytics lets you do more than measure sales and conversions. It also gives insights into how visitors find and use your site, and how to keep them coming back.

Pricing: Free.

 

VISIT GOOGLE ANALYTICS

 

 

Hotter

HOTJAR

 

Hotjar is an online platform that provides everything you need in one unified platform. You get access to heatmaps, funnels, form analytics, can conduct polls, record user activity on your website, run surveys, etc. While HotJar doesn’t replace Google Analytics, it most definitely supplements it with metrics that you just can’t capture in the free Google Analytics service

Pricing: Free with plans starting at $29

 

VISIT HOTJAR

 

 

Click

CLICKY

 

Clicky is an alternative to Google Analytics, except it’s easier to use, and you can view how many people are on your site (and what they are doing) in real time, as well as see heatmaps! Your first site is free.

Pricing: Free for the first 3,000 page views then pricing starts at $10 a month all the way up to $20 a month.

 

VISIT CLICKY

ONLINE REACH

 

Google Adwords

Google Adwords

 

Whether you’re looking to attract new website visitors, grow online sales, get the phones ringing or keep customers coming back for more, Google Adwords allows you to reach relevant customers on relevant websites across the web. A range of options let you target by website type, audience type or remarketing, when and where it matters.

Pricing: Free. You pay only for results

 

VISIT GOOGLE ADWORDS

SURVEY TOOLS

 

Survey Monkey

SURVEY MONKEY

 

Create and publish online surveys in minutes, and view results graphically and in real time. SurveyMonkey provides free online questionnaire and survey tools. This is the ultimate service to survey your audience! When you think of online survey’s you think of survey monkey!

Pricing: Free for 10 questions per survey with up to 100 responses, then goes to upgraded plans starting at $26 /mo to $779 /year

 

VISIT SURVEY MONKEY

 

 

Survey Gizmo

SURVEY GIZMO

 

SurveyGizmo is a online survey software tool for designing online surveys, collecting data and performing analysis. It offers a full set of features to help you build the best surveys you can for gathering key information that is vital for helping your business grow in the right direction. This survey creator offers you a comprehensive set of features while providing the tools you need to design an attractive survey that will stand out from the crowd.

Pricing: Free with paid plans starting at $22/month

 

VISIT SURVEY GIZMO

LEGAL

 

Trademarkia

TRADEMARKIA

 

Need to register a trademark or patent? Trademarkia is the ultimate place to get this done. Trademarkia is one of the largest trademark search engines in the world.

Pricing: Varies – Depends on Patent & Trademark, however extremely affordable.

 

VISIT TRADEMARKIA

 

 

Legal Zoom

LEGAL ZOOM

 

LegalZoom is the nation’s leading provider of personalized, online legal solutions for small business owners and families. Easy online incorporation or LLC creation.

Pricing: Depends on level of legal requirements. Can vary but extremely affordable service that we HIGHLY recommend!

 

VISIT LEGAL ZOOM

EMAIL LISTS

 

MailChimp

MAILCHIMP

 

MailChimp is easy to set up and easy to use. If you are a small business looking to get started with email marketing with the least amount of fuss, MailChimp should be part of your toolbox.

Pricing: Based on the size of your mailing list. Free Entrepreneur plan for sending up to 12k emails to up to 2k subscribers and then $10/month for unlimited emails for up to 500 subscribers, and around $5/month per additional 500 subscribers

 

VISIT MAILCHIMP

 

 

Weber

AWEBER

 

What a lot of bloggers and internet marketers use. AWeber gives you the flexibility to manage contacts and customize your own email templates, but not a lot of third-party integration. If you want email marketing without a lot of fuss, AWeber deserves a look.

Pricing: Based on the size of your mailing list, $1 for first month trial then $19/month including unlimited emails for up to 500 subscribers

 

VISIT AWEBER

WEB RESOURCES

 

Themeforest

THEMEFOREST

 

The #1 marketplace for premium website templates, including themes for WordPress, Magento, Drupal, Joomla, and more. Create a website, fast.

Pricing: Pricing varies, but extremely affordable.

 

VISIT THEME FOREST

 

 

Photo Dune

PHOTODUNE

 

Buy royalty-free stock photos from a global community of photographers. All photos are sold for commercial use on websites, presentations, videos, advertising, editorial and more.

Pricing: Pricing varies, but you can find images for as low as $1! 

 

VISIT PHOTODUNE

 

 

Audio Jungle

AUDIO JUNGLE

 

Browse a massive collection of sound effects, royalty free music and stock audio. Add music to web, broadcast, video, presentations, and other projects.

With literally thousands of songs to choose from in all different categories, finding the right song for your next project should be a breeze if you use Audio Jungle!

Pricing: Pricing varies, but extremely affordable.

 

VISIT AUDIO JUNGLE

 

 

Pic Monkey

PICMONKEY

 

Pic Monkey is an online tool that allows you to do basic photo editing without downloading any kind of software.

Pricing: Free and paid versions available.

 

VISIT PICMONKEY

 

 

Search Creative Commons

CREATIVE COMMONS

 

Looking for rights free images to use on your blog or for social media? Creative Commons Search has this free tool that allows you to search for rights free images from multiple sources. Great find.

Pricing: Free

 

VISIT CREATIVE COMMONS

SCREENCASTING

 

Camtasia

CAMTASIA

 

Camtasia takes you from screen recording to finished video. … A screen recorder that captures exactly what you need every time. … Camtasia’s makes it easy and simple to capture windows, regions, or your entire desktop.

Pricing: Free with limited features or get a single license for $99

 

VISIT CAMTASIA

 

 

Jing

JING

 

Jing captures anything you see on your computer screen, as an image or short video, and lets you share it instantly.

Pricing: Free.

 

VISIT JING

 

 

Screenflow

SCREENFLOW

 

With ScreenFlow you can record the contents of your entire monitor while also capturing your video camera, iOS device, microphone and your computer audio.

Pricing: They offer a free trial or you can buy for $99.

 

VISIT SCREENFLOW

OUTSOURCING / FREELANCERS

 

 

Speedlancer

SPEEDLANCER

 

Need a task completed in 4 hours? Speedlancer connects you to top freelancers in the Design, Writing and data entry/research categories, delivering high-quality, high-speed, marketing, design, and writing tasks within four hours. This means you can launch your minimum viable product (MVP) immediately, to get up and running and test your concepts really quickly

Pricing: Pricing varies, but extremely affordable.

 

VISIT SPEEDLANCER

 

 

Fiverr

FIVERR

 

Fiverr is the world’s largest online marketplace for $5 services, with wild services such as “I will have your logo or message painted on my back with body art technique and take high res photos for $5″ and an attractive female is willing to “post a video to your Facebook saying whatever you want,”. Get anything from business documents, craigslist posting, transcription, proofreading, etc. done all for $5.00.

Pricing: Starts at $5.

 

VISIT FIVERR

 

 

Upwork

UPWORK

 

Upwork, formerly Elance-oDesk, is a global freelancing platform where businesses and independent professionals can connect and collaborate remotely. Basically Anything that can be done on a computer – from web and mobile programming to graphic design – can be done on Upwork.

Pricing: Pricing varies, but extremely affordable.

 

VISIT UPWORK

 

 

virtual staff finder

VIRTUAL STAFF FINDER

 

The perfect platform for hiring a VA (virtual assistant).

Pricing: $495 for an awesome service to find you the ultimate Virtual Assistant that meets your needs.

 

VISIT VIRTUAL STAFF FINDER

 

 

99 designs

99 DESIGNS

 

This is a unique website that you can use if you need a logo design. It’s in a contest format. You submit the description of what you want, and designers will compete against each other to win money. This is a super fun and affordable way to get a high quality logo designed!

Pricing: Starts at $299 and goes all the way up to $1,199.

 

VISIT 99 DESIGNS

WEB HOSTING

 

 

InmotionHosting

Inmotion Hosting

 

A great host provider, Inmotionhosting provides excellent business class hosting for shared, VPS, Dedicated servers. Inmotion has a high reputation for fast web server, superior customer service and industry-leading 90 days full money back guarantee.

You can also purchase your domain name through this service. Our sites are hosted on this platform. Check them out.

Pricing: Plans start at $5.99 /mo all the way up to $119.99 /mo.

 

VISIT INMOTION HOSTING

 

 

Bluehost

BLUEHOST

 

One of the most common host providers. Bluehost has been providing web hosting service since the year 1996 and its hosting solution is designed for individuals and small businesses to setup is blog or corporate site. Most of the blogs and websites you see are hosted on this platform.

Pricing: Plans start at $3.49 /mo all the way up to $150 /mo.

 

VISIT BLUEHOST

 

 

WPengine

WP ENGINE

 

WP Engine is a very special web host company that focuses only on one niche: WordPress Hosting. Its entire hosting system runs literally on a WordPress platform.

Brands like HTC, FourSquare, SoundCloud, Balsamiq, and many others use WPEngine for their WordPress hosting. If you are a business who does not want to deal with the technical side of running your blog, then WPEngine is the solution for you.

Pricing: Depending on the traffic of your site plans start at $29 /mo all the way up to $249 /mo.

 

VISIT WP ENGINE

 

 

Godaddy

GODADDY

 

The ultimate place to purchase domains, and acquire cheap hosting too!

Pricing: Domains start at $1 with a lot of other services.

 

VISIT GODADDY

 

 

namecheap

NAMECHEAP

 

Namecheap is a well-known domain registrar, but they also offer budget web hosting services.

Pricing: Domains start at $10.99

 

VISIT NAMECHEAP

LANDING PAGES

 

 

leadpages

LEADPAGES

 

If you are looking for an opt-in funnel lead pages is the first name that should come to mind. From opt-in pages to “coming soon” pages, webinar registration pages to surveys, thank you pages to waiting lists, your business will take a serious step up the minute you incorporate this software into your lives.

Not only are the templates oh-so-easy to customize, but LeadPages are designed (and tested over and over) to convert viewers into hardcore leads, easily and effortlessly. They can also be used with WordPress AND non-Wordpress websites.

Pricing: Starts at $37 /mo and goes up to $97 /mo.

 

VISIT LEADPAGES

 

DISCLAIMER

 

Some of the links in this list are affiliate links, meaning we may receive a commission if you choose to buy it. However, the price will never increase for you in order to compensate us.

 

We truly appreciate your support if you do choose to buy through our affiliate links we are happy to answer any questions you may have! Please understand that we have experience with all of these companies, and we recommend them because they are helpful and useful, not because of the small commissions we make if you decide to buy something.